Trust isn't earned through promises, but through customer proof.
B2B senior customer interviews-as-a-service
A single customer conversation holds far more value than just a simple testimonial. Proov’d helps you get the most out of every interaction through senior-level interviews that uncover deeper insights than you could ever gather internally.
From these conversations, we distill reference cases, strategic insights, LinkedIn content, and testimonials. Exactly what both marketing and sales teams have been missing.
The usual chaos…
You know that customer success stories work. But somehow, you never get around to them. Ever.
Customers are willing to cooperate, but nobody is calling them.
Everyone has good intentions… but just no time or other priorities.
Interviews are either not conducted at all, or are far too superficial.
Internally, employees often lack the experience to dig deeper and ask the right strategic questions, meaning you miss out on those crucial insights that make all the difference.
Marketing lacks the authentic content needed to make a real impact.
AI fills pages, but it doesn't build a pipeline. Storytelling comes from people, not from models.
Sales keeps asking for detailed case studies.
They can close more deals with authentic social proof.
Positioning and USPs are decided based on gut feeling.
Even though decision drivers and objections can be easily identified.
More deals.
Faster trust.
Clearer positioning.
Marketing content that drives conversions
Beyond the noise: customer stories bring genuine humanity to your marketing. That is what makes ideal customers stop, read, and trust. Storytelling that works, because it comes from real customers.
Strategic insights that would normally cost between €15k and €50k
After 6 to 12 months, you'll have a data goldmine of insights at your fingertips: purchase triggers, key decision drivers, your customers' actual language, and upsell opportunities. These are the kinds of insights consulting firms charge extra for. At Proov'd, they are automatically included with every interview.
Close more deals
You don't convince prospects with promises. You convince them with proof from people who had the exact same doubts. Testimonials and case studies shorten the sales cycle and resolve objections before the very first meeting.
Scaling word-of-mouth
B2B growth is largely driven by referrals. Proov'd turns this process into a structured, scalable system. Providing new customer stories, new social proof, and a continuous flow of content every month. Word-of-mouth marketing, at scale.
What clients experience.
Seven deliverables.
A single conversation.
Each interview delivers a set of ready-to-use deliverables. Including the full interview transcript so you can go even further on your own with AI tools.
Simple. Smart. Total peace of mind.
You do one thing.
We'll take care of the rest.
Our approach
Client success story
How Brandimpact generated more inbound calls through client success stories.
Brandimpact wanted to accelerate their growth with social proof that goes far beyond simple testimonials. In this case study, you will discover how in-depth customer interviews, strategic insights, and compelling success stories strengthened their positioning, sales pipeline, and content strategy.
Choose your package
Long-term social proof
on subscription
Five to ten interviews per year. An annual contract that's always scalable. Compare this to the cost of a one-off video production or a customer interview project.
Every interview delivers not only publish-ready content, but also valuable customer insights, messaging in your customer's own words, and actionable input for sales, customer success, positioning, and future content.
This allows you to get the maximum return out of a single conversation, without repeatedly bothering your customers or setting up separate tracks.
And that is where Proov’d comes in: the first affordable, interview-driven solution that provides internal marketing teams with both content and customer insights.
Systematically and hassle-free.
The Proov’d Team
No juniors
reading off a checklist.
Thibo and Greg personally conduct every interview. As two senior professionals with a combined total of over 25 years of experience in high-level client conversations, they know exactly when to slow down, when to probe further, and how to make silence work for them.
Thibo spent 8 years at the helm of Brandimpact, a B2B marketing agency, where he conducted hundreds of client interviews for complex B2B organisations in technology, manufacturing, and services. He excels at identifying connections quickly, bringing structure, and distilling the commercial essence from complex input—which directly translates into case studies that drive sales.
Greg has a background in strategic consulting and C-level coaching, and is NLP-certified. With years of experience working on McKinsey-level projects, he is highly attuned to nuance, reads between the lines, and spots patterns that others miss. Clients quickly warm to him, opening up to share stories and insights that would never surface through a standard form or a junior interviewer.
FAQs
What clients
usually want to know first.
Aren't we putting too much of a burden on our customers with this?
How much internal time does this take each month?
What happens if a candidate doesn't show up for the interview?
How do you ensure this doesn't just sound like a sales pitch?
Which languages are available for the interviews and case studies?
How do you maintain our tone of voice?
Do you also create video testimonials?
What if we prefer to work in batches or want to create multiple cases at once?
Ready to get started?
